marc jacobs holiday program

— october 2023

brief: lean into the experience of “dress up”, fantasy and exuberance during the holiday season. with 2 themes (logomania and disco), the goal was to accentuate a playful and colorful design for the holiday season. the final design involved working with a 3d agency specializing in CGI to create a sequin pattern printed on eco mylar stock.

lineup: 5 giftsets; 1 coffret