amazing grace bergamot edt
— february 2020
brief: support the amazing grace franchise by launching an extension of the fragrance. a “twist” on amazing grace by taking one of the ingredients in the fragrance oil and increasing the intensity of it to highlight it as the main ingredient.
lineup: amazing grace bergamot 60ml EDT
credits —
creative director: melissa mak
art director: natalie dumanian
illustrator: emilie billac
designer: natalie dumanian
concept 1
2 color simpler line illustrations
concept 2
full color illustrations
concept 3
merging colors/images